Programmatic Monetization
Programmatic advertising is rapidly gaining market momentum and is quickly establishing itself as the dominant paradigm in the digital ad ecosystem. Publishers may access demand and earn a fair price for their ad slots through programmatic monetization. Simultaneously, advertisers can now get exactly what they paid for. Based on significant publisher data, programmatic systems are optimized in real-time.
Website Monetization
Convert the present traffic to your website into revenue effectively with impeccable services from ZacStac. Implement the latest technology and trending methods such as pay per click, cost per impression, etc. with us to find better monetization formats for websites that will help you grow revenue and find better fill rates.
WHY WEBSITE MONETIZATION?
- Right place for advertisement with minimal risk of malvertisement.
- Place relevant high performing ad formats into your content
- Show Ads from direct advertisers and major DSPs.
- Follow statistics in real-time and optimize monetization
- Exchange ads with other app developers for free.
App Monetization
ZacStac provides the reliable foundation for a successful, durable app business that thrives in the short- and long term. Our flexible solution is built with your needs in mind. ZacStac in-app advertising platform maximizes your revenue by enabling a true unified auction amongst all of your demand sources. Earn more with ultimate demand diversity
WHY APP MONETIZATION?
- Fast growth of apps ensures better revenue
- Assured high inventories with our unbiased unified auction
- Ultimate control, transparency, and flexibility
- Non-Monotonous and innovative
- No risk of being held back by ad blockers
Video Monetization
Monetizing video advertisements is something that every advertiser today relies upon, especially so with the hike in the use of OTT platforms across generations around the world making it the most ideal form. Consistency driven by creativity to boost not only the brand but also the revenue incurred from it is what ZacStac aims to achieve for you.
WHY VIDEO MONETIZATION?
- Innumerable possibilities with wide range of audience
- Compatibility across devices
- Maximise revenue with increased audience
- Ad content management made easy and flexible
- Boosts the brand and fuels strategies for product placement
Header Bidding
With ZacStac, step a notch up to integrate the latest available header bidding technology with your website. Header bidding is profitable to the publisher as it brings in increased auction rates ultimately leading to higher returns on investment. Moreover, it is much more profitable compared to the waterfall method.
WHY HEADER BIDDING?
- Sophisticated Technology
- Increased reach and page latency
- Increased demand sources
- Manageable with ease
- Higher Returns on Investment
RTB
RTB or Real-Time Bidding is a platform whereby publishers can help the advertisers to target their reach efficiently in turn improving the credibility of their ad inventories. With ZacStac, experience the best-automated process of programmatic monetization using RTB, enhance the demand for your publishing platform, and sky-rocket your growth.
WHY RTB?
- Fully Automated and Less Risky
- Scalable - Analyse data with ease
- Better targeting and performance
- Improved pricing and sales
- Higher ROI and eCPM
Backfilling
Backfilling means in simple words refers to making use of unsold ad inventories. While advertisers strive to take up as many opportunities as available to promote their products and services, sometimes publishers are still rendered with unfilled ad spaces. Here, we make use of various technologies to ensure that no ad space is left unused.
WHY BACKFILLING?
- Optimum use of ad spaces
- Alleviates unused ad slots
- 100% fill rates
- Automated distribution on-demand basis
- Associate premium ad networks
